Litmusly

The Simulation Layer for Product-Led Growth. De-risk your roadmap with grounded AI user personas.

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The Simulation Layer

CI/CD for UX.
Automated journey audits.

We're building the missing layer in modern product development: automated UX testing that catches friction before it reaches production.

Our Mission

70% of features fail to deliver expected value. Why? Because automated tests check code quality, not UX quality. Traditional user research takes weeks and costs thousands. Teams ship UX debt because they lack fast, affordable validation.

We built Litmusly to solve this with automated journey audits:

  • 2-minute feedback — From pull request to evidence report
  • Vision-powered audits — AI personas see your UI, not just read code
  • CI/CD integration — Native GitHub, GitLab, and Vercel support
  • $5 per simulation — 1% the cost of traditional user testing

Our goal: make UX quality part of every merge. Every pull request gets an evidence report. Teams catch friction before production, not after.

The Problems We Solve

The Speed Gap

User research takes 3-5 days. We give you evidence reports in 2 minutes. Iterate 100x faster without sacrificing quality.

The Vision Gap

Text-only AI can't see your UI. Our Gemini Vision integration catches visual hierarchy issues, content gaps, and navigation problems.

The Integration Gap

UX research is siloed. We integrate into your CI/CD pipeline—simulation results appear as PR comments, making UX quality part of your merge workflow.

The Context Gap

Generic personas don't know your customers. Ground your AI personas in CRM, support, and research data for context-aware feedback.

How It Works

From pull request to evidence report

01

Connect Your Repo

Install the GitHub app. We automatically detect UI changes on every pull request.

02

Run Simulation

Grounded AI personas journey through your changes. Vision-powered audits catch friction.

03

Get Evidence

Review the simulation report on your PR. Merge with confidence or fix issues first.

Ready to catch UX friction?

Join product teams who've integrated automated journey audits into their CI/CD pipeline.

Connect GitHub